New Website Release
Check out the new Family Dog Central website. We’ve updated their home page to accommodate their “extras” like Specials, News, Sign Up links etc. They also added a new page called “In the News” where their emailed newsletters are archived by month and article, and their news and press releases are published in addition to articles they’ve written. We’ve also been spending more time optimizing the site for local search. Occasionally, clients will want to freshen up the look of their website, change up content to better reflect the products, services, seasons etc. and add new features to the site.
It’s definitely a good idea to update your content monthly at the very least. Fresh relevant content is key to high search engine rankings, along with other techniques (for more information see our previous posts on SEO). One thing we did find was that when providing a ‘directions’ link to the business, that MapQuest provided a list of competitors in the results, whereas Google Maps took us right to the business, listing info and all. Go Google - it’s no wonder they’re so far ahead!